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  The Electro-Optics Association 
The Photonics Society of Chinese-Americans
Northern California Chapter

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2003 Seminar

2003510(Stanford, CA)

China Strategy for Companies and for Individuals


Abstract:

With the continuing slowdown of the long haul optical market, many optical component and module companies have shifted their emphasis to the metro and access market.  In particular, they are addressing products to meet O/E and E/O requirements.  Optical transceivers, the standard based and low cost O/E solution, have become a hot product market for many small and big companies alike.  But as the market opportunity expands, the competition in optical transceivers is becoming fierce.  Very few companies so far have managed to make money in this space.  In addition to the incumbent name players like Agilent, Finisar, Stratos Lightwave, many big Japanese and US companies such as Sumitomo, Hitachi, JDSU and Intel have also come into the market.  There is also a new group of Taiwanese and Chinese suppliers entering into this field.  Mr. Mok will examine the characteristics of the optical transceiver industry and analyze the competitive landscape.  He will discuss market trend, customer requirement and emerging market opportunity.  Mr. Mok will also review some of the business and operational considerations for a transceiver company and share his thoughts on successful business models in this highly competitive industry. 

Speaker Bio:

Mr. Osa C.S. Mok, Co-founder and Vice President of Marketing,

Pine Photonics Communications, Fremont, CA. 

Mr. Mok is an international marketing executive in the Telecommunications Industry with over twenty years of experience in Fortune 500 as well as in start-up companies.  From 1977 to 1983, he held several management positions at Intel and Xerox responsible for the financial and operational management of the companies telecommunication groups.  During 1984 he joined Hambrecht and Quist (now Chase H&Q) as a technology analyst responsible for investment research on telecommunication start-ups.  From 1985 to 1993, he was Director, International Marketing for GTE (now Verizon), responsible for sales, marketing and program management of GTEs satellite business in international markets.  He successfully developed several key markets and established a $25 million per year business for GTE.  He won outstanding sales achievement award and received several Presidents quality awards for distinguished management achievements.  From 1993 to 1999, he worked as a consulting executive, assisting several Fortune 500 and start-up companies in the U.S. and in Asia to develop telecommunications business in international markets.  Mr. Mok co-founded Pine Photonics in April 2000, and is responsible for sales, marketing and product management.  He successfully brought several optical transmission products to market and is currently generating significant revenue for Pine.  He has extensive background in strategic sales, product marketing, business alliance, joint venture, equity financing, and mergers and acquisitions.  Mr. Mok received a MBA degree from University of Santa Clara, and a M.S. from Texas A&M University.